Tag: marketing

Entertainment News Sports

Super Bowl Commercials Don’t Disappoint

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Many people like to fast-forward through commercials on TV.

However, there is one time when many people want to watch the commercials. And that’s during the Super Bowl football game.

The Super Bowl was played last Sunday.

It has become a tradition that the commercials shown during the Super Bowl are particularly interesting to watch. Many of them are funny.

For instance, in a Volkswagen ad, a dog sees a Volkswagen go by his house. He wants to chase it, but he’s too fat to fit through the doggie door.

So he starts exercising himself to get in shape.

He chases his own tennis ball, and he swims laps in a pool.

Eventually, he is able to fit through the doggie door and chase the car.

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Ellen DeGeneres and her Mascot
Arts Entertainment Lighter

Mascot Creator Helps Ellen DeGeneres Be In Two Places At Once

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In one episode of her popular talk show, Ellen DeGeneres bemoaned the fact that she couldn’t be in two places at once.

Lots of people wanted her at events, but her schedule was packed.

John Kernaghan was listening to her show that day.

He’s a Toronto-based mascot maker. His company, Hogtown Mascots, makes life-sized puppets that are used as “mascots” for companies and sports teams.

He decided to make it possible for the entertainer to be in two places at once.

John created a giant mascot costume that looked just like Ellen DeGeneres. And then he sent it to her.

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Lighter News

Cairo’s “Taxis Of Knowledge”

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Cairo, the capital city of Egypt, has a lot of traffic. Commuters often find themselves stuck in a traffic jam, unable to move.

One book store came up with an ingenious program to help the people who take taxis in the city. They call it, “The Taxi of Knowledge.”

Alef Books gives taxi drivers five free books, which they can place in the back seat of their cab.

Passengers can read a good book while they’re stuck in traffic.

The taxi driver gets to choose which books he wants. He can also trade them in whenever he wants, for different books.

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Entertainment Kids

Justin Bieber Is Home For The Holidays

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Justin Bieber came home for the holidays on Wednesday night – to Canada.

The Stratford, Ont.-born teen idol spread plenty of good cheer while visiting Toronto.

One of the first things he did on arriving in the country was to hold a benefit concert and raise $500,000 for Bieber’s Believe charity, for the Children’s Wish Foundation of Canada, Sunnybrook Foundation and Project Medishare.

The concert, held at Toronto’s historic Massey Hall, was taped for a TV special that aired on MuchMusic and CTV last night. It was called Justin Bieber: Home for the Holidays.

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Lighter Technology

Google Offers Holiday Easter Eggs

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If you type the words “let it snow” (without the quotation marks) into the search engine Google.com or Google.ca*, you probably won’t be surprised when Google gives you back a list of links to the classic Christmas song.

What might surprise you, however, is that it will also start snowing on your computer screen!

Eventually, so much “snow” will fall that your screen will fog up. But don’t worry, you can click on Google’s “defrost” button to clear it again. You can also use your mouse to “wipe” the screen clean.

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News

Subaru Canada Apologizes To Truckers

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The car maker, Subaru Canada, has had to take one of its radio ads off the air.

The ad tells people that “roads are an unpredictable place, so drive with confidence.”

It then tells people that Subaru cars are very safe.

To demonstrate what it means by “unpredictable place,” the ad describes a truck driver who hasn’t slept in two days and is nearly asleep at the wheel.

The trucker is also described as eating a bag of ketchup potato chips while he’s driving.

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Science Technology

New $100 Canadian Bill Has A Window

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The Bank of Canada introduced a new $100 bill recently – and it has a window in it.

It’s Canada’s first “polymer” (a type of flexible plastic) bill.

The new $100 bill features a picture of Sir Robert Borden, who was the Prime Minister from 1911 and 1920.

The back of the bill celebrates innovation in medical research, including the Canadian discovery of insulin, which is used to treat diabetes.

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Health Technology

Remote Community Gets High-Tech Pharmacy

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Curve Lake is a First Nations community half an hour north of Peterborough.

People who live there no longer have to go all the way into the city when they run out of their medicine and need a prescription filled.

They can get their medicine from a machine, similar to a bank machine – except that what comes out isn’t money, it’s pills.

Curve Lake gets a lot of snow in the winter.

In bad weather, it can be difficult for the community’s residents to get to the nearest pharmacy if they run out of their medication.

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News

Toronto To Get New Streetcars

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Toronto is getting 204 new streetcars.

The Toronto Transit Commission (TTC) says riders wanted better streetcars.

They wanted more seats and better accessibility for people who are physically challenged.

The new streetcars have a floor that is lower, so they are easier to get on and get off, especially for people with physical challenges.

They have more seats, larger windows and wider doors, including a third door for bicycles.

They are about twice the length of the current streetcars, and can handle 251 passengers.

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Animals Entertainment Environment

New Toronto Aquarium — 13,500 Creatures, Shark Tunnel

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The people who are building a huge new aquarium in downtown Toronto have released some exciting new details about it.

Ripley’s Entertainment Corporation – which publishes Ripley’s Believe It Or Not – plans to open the aquarium in 2013.

It will be one of the largest aquariums in North America.

It will be located near the base of the CN Tower.

More than 13,500 underwater creatures from around the world will be on display at the aquarium.

There will be exhibits on jellyfish, seahorses, stingrays, the Great Lakes, tropical reefs and more.

The aquarium is designed to be fully interactive.

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