Four-year-old Gavin Pope of Garfield, New Jersey, loves to cook.
But when his family decided to buy him an Easy-Bake Oven, they found that the colour and packaging made it look like a “girls only” toy.
The Easy-Bake Oven and its box are purple.
The packaging and advertising show only girls baking with it.
So McKenna Pope, Gavin’s 13-year-old sister, started an Internet campaign for a gender-neutral oven.
More than 54,000 people signed the petition.
Hasbro executives met with McKenna and told her they planned to introduce a black, silver and blue oven next fall.